Frequently asked questions

Can I leave the BRCĒ shoelaces tied and just slip my shoes on and off?

Yes, that's actually how a lot of people use them. Once tied to your fit, they hold their tension, so slipping in and out works great.

Do I need to do anything special to install them?

Nope, lace them up exactly the way you would any other pair. No tricks, no tools, no learning curve.

How long do they last?

Long enough to get you through a full season of daily wear like recess, practice, everyday movement, all of it. 

What if they don't work for us?

No worries, we want you to be happy with them. You've got 30 days to return them, as long as they're unworn and still in original packaging. Just email us at support@brce.shop and we'll walk you through it.

What laces should I purchase for everyday wear?

For everyday shoes, school, casual sneakers, regular movement we recommend our Running line as the best general purpose. It's built for lightweight, all-day comfort.

What shoelace length should I get?

It depends on your shoe and eyelet count. As a starting point: kids' sneakers usually take 24" or 36", most adult athletic shoes take 36" or 54", and boots or high-tops usually need 72". If you're between sizes, size up, a little extra length is easier to manage than laces that are too short. Check our size guide for the full breakdown by shoe size and eyelet count. Check our sizing chart here.

What makes BRCĒ shoelaces safe for everyday use?

They're a woven textile, same as a standard lace, no clips, hardware, or added parts. The grip comes from the fiber structure itself, so there's nothing extra to catch, snap, or come loose.

What shoes do they work with?

Any standard lace-up shoe with eyelets like sneakers, cleats, skates, hiking boots, walking shoes you name it. For sport-specific performance (extra ankle lockdown, ice grip, court traction), check out our dedicated lines.

What's actually different about the material?

It's a patented composite textile - U.S. Patent #12,408,733 - with a micro-textured surface that grips more the more it's put under tension. Nothing added, nothing extra to break. Just the lace itself, engineered to lock in when it matters.

Will they be harder to untie than regular laces?

Not at all! They tie and untie just like the laces you're used to. The grip only activates under motion, so day-to-day handling doesn't change.