BRCĒ Athlete Ambassador Program

Join the Team That Never Quits

Represent BRCĒ both on and off the field and help bring elite athletic performance tech to athletes everywhere.

We’re looking for driven athletes and sports and fitness influencers who push limits, elevate their sport, and inspire their communities. As a BRCĒ Ambassador, you’ll get exclusive perks, free gear, and a chance to be featured across all our platforms.

Apply Today

What It Means to Represent BRCĒ

Joining a community built on innovation, grit, and the NEVER QUIT mindset is what it means to be a BRCĒ ambassador. Our ambassadors are leaders, creators, and innovators in their respective sports in addition to being athletes.

We welcome athletes from high school, college, and the professional ranks, as well as fitness and sports influencers who are dedicated to challenging themselves, uplifting their communities, and representing a brand that is built on performance.

When you join the BRCĒ Ambassador Program, you’re joining a company founded by and built for athletes, backed by cutting-edge science. Our ambassadors reflect the same tenacity, integrity, and pursuit of excellence that define every product we make.

Who Are BRCĒ Ambassadors?

BRCĒ Ambassadors include athletes from every sport, every level, from high school to pro sports. They’re leaders on their team, active across social media, and are excited to bring BRCĒ sports performance gear to athletes everywhere.

This athletic influencer program is open to all sports, all athletes, all levels, that wear shoes, including high school, club, college, and pro-level athletes. We also welcome fitness and performance influencers, trainers, gym-goers, and creators who use their platforms to motivate and inspire others.

If under 18, applicants will need approval from a parent or guardian before being accepted.

All Athletes. All Sports. One Standard.

We collaborate with leading athletic programs and sports organizations nationwide. These partnerships reflect the level of performance and excellence we provide to our athletes as well as the expectations we have of those who represent BRCĒ.

Michigan State Athletics, Haslam Sports Innovation Center, PGA Tour, WTA Tour

What You Get as a BRCĒ Ambassador

When you join BRCĒ’s elite community, you will be given access to top-tier sports performance technology and meaningful opportunities for growth. Our BRCĒ ambassadors receive:

  • Free athletic gear to test, train, and compete in
  • Personal discount codes to share with your community
  • Early access to launches and pre-announcement merch drops
  • PR boxes every 6 months with new gear and surprises
  • Chances to be featured on BRCĒ social media, email, and website

What We Expect and Program Commitment

In everything they do, BRCĒ ambassadors embody professionalism, passion, and the NEVER QUIT mentality.

The ambassador partnership starts with a three-month commitment, with the option to extend if both you and BRCĒ feel aligned. Our goal is to create a collaborative relationship where you can grow as an athlete, creator, and leader within the BRCĒ community.

Ready to Join BRCĒ?