Untie-Resistant
Anti-Fray
Lightweight
Resist untying during rapid lateral movements.
The new lacing standard of the world's most recognizable leagues.
BRCĒ Running Laces
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
- In stock
Untie-Resistant
Micro-Grip Tech
Anti-Fray
Weather Resistant
Lightweight
Clean Running Strides
Shop BRCĒ laces
Precisely engineered for each sport
Running
Arch Support. Light Weight.
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
BRCĒ Running Laces
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
Hoops
Arch Support. Light Weight.
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
BRCĒ Hoops Laces
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
Racket
Arch Support. Light Weight.
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
BRCĒ Racket Laces
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
Football
Arch Support. Light Weight.
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
BRCĒ Football Laces
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
Hockey
Maximum Grip. Rigid Support.
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
BRCĒ Hockey Laces
Regular price
$14.99 USD
Regular price
$19.99 USD
Sale price
$14.99 USD
Why Shoelaces?
While shoelaces may seem basic, they are the most critical tension-bearing part of your footwear. They anchor the shoe around your foot and impact ankle alignment, pressure distribution, and overall stability.
BRCĒ laces
never quit.
Untie-Resistant
Support
Grip tightly to footwear eyelets and uppers.
Pressure Distribution
Provide enhanced ankle lockdown, critical for performance and injury prevention.
Precisely Engineered
Are shaped and tension-calibrated (round/flat, 3–15 mm wide) for different sports.
the science behind BRCĒ
A Micro-Grip Revolution in Textile Engineering.
How our laces work
At the heart of every BRCĒ product is our patented composite textile a dual-layer micro-structured material engineered for extreme grip, durability, and control. The fibers are braided, woven, or knitted together into a two-layer configuration. Between these layers, two key microstructures emerge:
Micro-hooks
Tiny protrusions that latch onto the opposite layer.
Micro-Ridges
Fine surface textures that interlock across layers.
Together, this acts like "micro-Velcro", creating internal friction and locking that resist sliding, stretching, or loosening—especially under high athletic stress.
Featured. Backed. Proven.
Impact on Ankle Health & Injury Prevention
How Do Laces Affect Injury Risk?
Athletes with loose or low-quality laces are more likely to suffer ankle rolls, chronic strain, or delayed recovery. BRCĒ’s micro-grip system ensures consistent support throughout the game—minimizing stress and accelerating recovery post-injury.
The right lacing system plays a crucial biomechanical role:
Ankle Stability
Reduces excessive ankle inversion/eversion (common causes of sprains).
Support
Keeps footwear snug under dynamic loads, reducing wobble.
Pressure Distribution
Promotes even compression, reducing overuse stress on tendons.
Created by athletes for athletes
#TEAMBRCĒ
Proven athletes at both the college and professional level aren’t just rallying behind the mission—they’re invested in it.